The user will be asked to consent to the use of their device’s unique identifier for tracking purposes. This new opt-in form of tracking (IDFA) is different from the previous strategy, which required users to opt-out of disclosing their Identifier for Advertisers. By consenting to this new form of tracking, the user is authorizing businesses to track their behavior on websites and mobile apps.

Configuring App Tracking Transparency in iOS 16 and iPadOS 16 allows you to see which apps are tracking your activity and how they are using the advertising identification number. ..

Steps to configure App Tracking Transparency in iOS 16 and iPadOS 16

Enable App Tracking Transparency in iOS 16 and iPadOS 16

Step 2: Tap on “General” and then “Accessibility.” Step 3: Toggle the “VoiceOver” switch to ON. Now, when you speak, your iPhone or iPad will read out loud what you’re typing. ..

Step 3: Scroll down and tap the three lines in the top right corner. Step 4: Tap on the three lines in the bottom right corner. Step 5: Tap on the two lines in the middle of the screen. Step 6: Scroll down and tap on your name.

After you have completed the first two steps, you will be prompted to track your progress. Tap “Tracking” to begin. ..

Make sure the toggle for “Allow Apps to Request to Track” is ON. ..

If you want to turn it off, just tap the toggle until it’s grayed out.

If you have an app that has agreed to Apple’s new App Tracking Transparency guidelines, a prompt will appear the next time you run the app. You can choose to allow the app to track your activities across all of its apps and websites, or decline permission. ..

Allow an app to track if you rejected it previously

You can switch off the tracking of specific apps if you previously allowed an app to track your information, but have since changed your mind.

Step 2: Tap on “General” and then “Accessibility.” Step 3: Toggle the “VoiceOver” switch to ON. Now, when you speak, your iPhone or iPad will read out loud what you’re typing. ..

Scroll down and tap “Privacy.”

Step 3: Tap Tracking to get real-time tracking of your steps and activities.

If you want to allow tracking of apps, select the apps you want to allow tracking from the list. If you don’t want to allow tracking of any apps, select the none option.

Final Words

Apple’s new privacy policy known as app tracking transparency (ATT) mandates that mobile advertisers obtain users’ permission before monitoring them. Advertisers must specifically request users’ consent before tracking them across applications and websites run by businesses other than Apple. With this change, businesses will need to ensure that they are following the rules and ensuring that their users are comfortable with the data collection and tracking practices. If you have any questions or concerns about this policy, please do not hesitate to reach out to us at [email protected].